Leveraging AMC Audiences to Target High-Value Amazon Search Traffic Webinar
Webinar

eCommerce

Thought Leader

April 23, 2025
1:00 pm
$0.00
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Not All Clicks Deliver Equal Value: Leveraging AMC Audiences to Target High-Value Amazon Search Traffic

Thought Leader Webinar with Tinuiti 

 

Amazon search CPCs have been rising consistently across every vertical for 2+ years, so how can brands continue to drive growth efficiently?

Join CRC and Tinuiti on Wednesday, April 23 at 1:00 pm ET for our next Thought Leader Webinar: Not All Clicks Deliver Equal Value – Leveraging AMC Audiences to Target High-Value Amazon Search Traffic.

During this 30-minute session, Tinuiti will share strategies for deploying AMC Audiences and Sponsored Ads to maximize performance.

You’ll learn how to:

  • Uncover scale against high-cost keywords
  • Improve conversion rates
  • Increase efficiency

Can’t make it live? Register anyway to receive the slide deck and replay after the call.

 

Tinuiti

Tinuiti is the largest independent full-funnel performance marketing agency across Streaming TV, Google, Meta, and Amazon. Tinuiti leverages proprietary technology to measure what marketers previously struggled to measure, helping brands drive meaningful, measurable business outcomes. Tinuiti’s product-led approach gives brands an edge in – and across – every channel, with industry-leading expertise in Commerce, Search, Social, TV, and more.

About the Presenter

Joe O’Connor - Tinuiti
Joe O’Connor

Senior Director, Innovation & Growth

Tinuiti

Joe O’Connor is the Senior Director of Innovation & Growth focused on Amazon at Tinuiti. In his role, Joe is responsible for Tinuiti’s strategic partnership with Amazon, ensuring Tinuiti clients have access to the latest Amazon alpha and beta programs, and evangelizes Amazon’s ad solutions across Tinuiti’s account teams. Prior to joining Tinuiti, Joe spent 8.5 years at Amazon Advertising. Joe is based in Seattle, where he lives with his wife and daughter.

Sidney Hutson

Research Associate

Cleveland Research Company

Sidney is a Research Associate on the eCommerce Council at Cleveland Research Company focusing on the eCommerce industry. In her role, she gathers insights to write the team’s research reports, and connects with eCommerce Council Members via a number of touch points including 1×1 analyst calls and roundtables. Sidney aims to aid branded manufacturers in figuring out how to win with Amazon and other eCommerce-centric retailers.

Sidney holds both a Bachelor’s and Master’s Degree in Economics from Miami University of Ohio.