Audience-Centric Strategies for Retail Success

Thought Leader Webinar with Stackline

 

In an increasingly competitive ecommerce landscape, brands must shift their focus from broad advertising approaches to audience-centric strategies that maximize customer value. Stackline’s latest data highlights a fundamental industry shift: while overall ecommerce growth is slowing, retail media ad spend is rising, and loyal customers are driving a disproportionate share of sales. To stay ahead, brands must harness first-party shopper data to identify and activate their most valuable audiences across major retailers like Amazon, Walmart, Target, and more.

Join CRC and Stackline on Wednesday, April 2 at 1:00 pm ET for our latest Thought Leader Webinar: Audience-Centric Strategies for Retail Success.

This session will explore the Audience Centricity Framework, a structured approach that empowers brands to collect, prioritize, and activate their most impactful customer segments.

Attendees will gain insights on:

• How brands are building a direct connection with retail shoppers
• Using data as the foundation for audience-specific activation
• Case studies on brands improving click-through rates, enhancing content personalization, and driving ROI across retail

By adopting an audience-first mindset, companies can unlock higher customer lifetime value, refine their retail media investments, and enhance overall marketing efficiency. Don’t miss this opportunity to gain actionable strategies and take your audience activation efforts to the next level.

If you can’t attend the live call, still register to receive the on-demand video replay we’ll send out afterwards.

About the Presenter