2022-0715-Instacart-Hero-Image

Back-to-School Insights & Instacart Updates

Ecommerce

Amazon, Target, Dollar Stores, & Walmart are viewed as winners this BTS season: This week CRC's Traditional Retail Council hosted a webinar on current back-to-school trends as we head into the heavy promotional season. The team unpacked the most important macro/consumer trends, back-to-school forecasts, early holiday projections, and key focus…

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E-Grocery Consumer: Price Sensitivity & Future Usage Outlook; Live Shopping

E-Grocery Consumer: Price Sensitivity & Future Usage Outlook; Live Shopping

Ecommerce

How do consumers view e-grocery platform pricing compared to in-store? In our latest study tracking 1800 online grocery shoppers it was clear that the online grocery players fall into 3 tiers in terms of consumer price perception. First, is Walmart.com which is by far perceived as being most fair / cheapest…

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Amazon Hero Image; Two Amazon Packages

Amazon Price Increases & Instacart Consumer Insights Portal

Ecommerce

Pricing action does not look to be enough to fully offset input cost inflation for majority of brands: In our latest benchmark we have found that Amazon price increases have not fully covered input cost inflation for brands, resulting in margin compression for 58% of brands surveyed. Given the significant increase…

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How other brands fund Instacart investments

CRC’s 2022 eCommerce Summit; Instacart Update; Inflation

Ecommerce

Jet set to sunny San Diego for the 10th annual show:We’re excited to return in-person for CRC's 2022 eCommerce Summit in San Diego, CA! The Summit will include a cocktail reception the night of September 14th, followed by a full day of content on September 15th with a networking event…

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Instacart Kroger Partnership

Shifting Digital Preferences; Online Grocery Forecasts; Kroger + Instacart Partnership

Ecommerce

Throughout the pandemic, consumers’ preferences for purchasing groceries in-store vs. online have ebbed and flowed. In our most recent round of work, we found yet another reversion away from stores with 35% of consumers saying they did the majority of their grocery shopping online. This is a step up compared…

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Lowe's Supply Chain

Lowe’s Mimicking Store Structure; Bezos is Gone at Amazon; Millennials Still Love to Shop Online

Ecommerce

 Our work suggests Lowe’s is working to rearrange its organizational structure to more closely match other big box retailers like Walmart, Target, and Home Depot. Contrary to in the past, online and brick & mortar merchants seem to be aligned on goals versus in competition against each other. These types…

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online grocery boomers

Boomers and Online Grocery; Amazon’s New Private Label Brand; Prime Members’ Flexible Fulfillment

Ecommerce

 Our generational consumer study shows COVID-19 drove online grocery adoption for all generations, but most notably for Boomers as 58% of these shoppers reported that they started to shop for groceries online sometime between March and December of 2020 (compared to 55% for Gen Z, 44% for Gen X, and…

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consumer insights

Latest Consumer Insights; Chewy’s 4Q Results; 1Q Amazon Sales Growth

Ecommerce

In our recent consumer study comparing seven key online retailers for general merchandise, the majority of consumers reported plans to use the sites for a similar amount of purchases a year from now, with a net 33% expecting to use them for more purchases. Saving time and convenience were the…

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Online Grocery Convenience

Online Grocery Convenience; Amazon Apparel; Retail Memberships

Ecommerce

Based on our recent survey, convenience and saving time were the top two reasons cited by consumers for why they buy groceries online, which aligns with the results of our 2020 survey as well. These are characteristics that should be durable post-pandemic and largely follow why consumers like buying general…

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