Private Label; Google 100; eComm Growth
Our latest consumer research indicates that in addition to being an important tool for product research, social media presence is also important when it comes to reaching shoppers buying Amazon Private label products. 84% of Amazon’s private label shoppers report to have researched or purchased a product because of something…
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Consumers Choosing Amazon, Private Label Ads, Dropshipping
Amazon Continues to Dominate Path to Purchase Our data suggests that online shoppers are expecting to purchase more on Amazon over the next 12 months and Prime membership has increased meaningfully vs. last year. Beyond shopping on Amazon, consumers are also using the platform as a research tool - discovering,…
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SIOC Extended; AmazonCommercial; External Partners
Amazon Extends SIOC Deadline During our LiveCast event this week, several manufacturers alerted us that Amazon announced yesterday that it was delaying the implementation of SIOC chargebacks until September 3rd. This is likely in response to the meaningful challenge brands are facing in adopting to these new standards, including developing new…
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Ultrafast Fresh Expanding, 3P Inventories Growing, Private Label Penetration Modest
Amazon Ultrafast Fresh Continuing to Expand Our research indicates Amazon is continuing its efforts towards the expansion of Ultrafast Fresh. The Las Vegas UFF market is expected to be live in early July and SpartanNash warehouses will be ready towards the end of May or early June in Dallas, Texas. The…
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Amazon Requests for AVNs; Sustainable Packaging for Cleaning Products; Higher Shipping Costs
Amazon AVNs a Mixed Story This Year Our research suggests manufacturers have seen varied experiences with AVNs this year. Many are indicating Amazon’s asks have been unreasonably high, with the eTailer looking for increases to co-op, freight and damages. In addition, the company is also pitching merchandising programs that may…
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AVN’s Remain a Challenge; Amazon Limits Private Label Ads; Amazon Remains eComm Growth Leader
AVN Negotiations More Difficult and Slower Than Last Year Feedback from brands selling on Amazon over the last several weeks indicates that annual vendor negotiations (AVN's) remain a challenge. Amazon continues to focus on profitability, which is leading the eTailer to continue to ask for greater support in vendor funding,…
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